Search engine optimization - SEO
Having a well-designed website without good search engine optimization - SEO is the same as having a super market in the middle of the desert.
Search engine friendly websites
Owning a website you are proud of is one thing – but even the MOST BEAUTIFUL website in the world is useless UNLESS it can be found in search engines, and in particular, Google. Did you know that:
- 90% of sales on Internet is the result of searches
- More than 70% of searches are done through Google
- 98% of people never goes beyond page #1 while searching on Google
- 87% of people who are ready to buy use the normal (‘natural’ or ‘organic’) results, not the sponsored/paid listings
SEO – Search Engine Optimization is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. Source: Wikipedia
Key benefits
Professional SEO strategy
SEO, (search engine optimization) is the strategy by which your website achieves high ranking in search engine results, when people search for the keywords that are associated with your business. We will optimize your website with SEO techniques and help you attract up to 20% more visitors!
Key benefits of hiring an expert SEO include:
- Increased visibility among target audiences– SEO is a process focused upon reaching core groups of your target markets by offering information specifically tailored to their needs.
- Connect with motivated prospects – SEO is the only marketing strategy where your targeted audiences are actively engaged in the process of searching information about businesses just like yours.
- Increased brand recognition & identity – By delivering content that is relevant and easily accessible to consumers, your company’s identity becomes better associated with your mission and competencies through increased public exposure.
- Goal-driven – The SEO process is built around achieving your company’s strategic marketing goals, whatever it may be.
- Flexibility – With SEO, it is possible to customize a number of targeted campaigns to reach diverse audiences as your company evolves.
- Measurable results – SEO is the only marketing strategy where it is easy to measure the results of your efforts by analyzing search engine position reports, site statistics, visitor conversion rates and other key indicators.
Original and relevant content
Original and relevant content is a great way to prove the credibility of your website. Blog posts and landing pages that contain unique text, videos, images, and relevant meta data allow your website to look like an informative and reliable resource and it makes search engines sure that your site will result to happy users. This way, search engines will reward your website with better ranking in search engine queries.
